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Hey there, I’m Annika. A certified systemic coach and expert for startups and scaleups. It’s my goal to support your growth with focus, structure and heart. Whether you're navigating change as an individual, a team or an organization, let’s explore what is possible.

Your way.

Grow your way.

Are you...

... working in a startup looking to define your path?

... a team trying to navigate uncertainty and dynamic challenges?

... a manager leading your team while trying to stay true to yourself?

What's your way?

​You already have all the answers - I help you uncover them.

I support individuals, teams and organizations navigate complexity by offering a systemic perspective, structure and space. 

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Lead yourself.

Effective leadership starts with you.
Recognize your needs and boundaries and learn to stand by them. Develop a leadership style that is truly your own.

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Lead others.

Good leadership means relating to others.
Shape a culture that reflects who you are and helps you and your team grow, whether you lead formally, laterally, or as a peer.

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Lead organizations.

Growth doesn't have to end in chaos.
Create a culture, structures, and leadership systems that scale. Build a place where people can thrive.

My services.

My Why.

A passion for developing people and organizations.

​With almost a decade in the startup & scaleup sector, I’ve led teams, built organizations, and helped shape cultures where people can thrive. 

​At the heart of my work is the core belief that growth is not about becoming what someone else needs you to be - but about becoming more yourself.

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“Coaching with Annika has helped me in deeply reflecting on myself and my first leadership role in a startup. She asks the right questions - even the uncomfortable ones. I especially appreciate how she occasionally steps out of her coach role to share her own experiences and perspectives - always clearly marked as such and incredibly valuable. This balance between sparring and coaching was particularly impactful for me."

Moritz Weiß

Moritz Weiss

Head of Customer Success

Ayunis & Locaboo

Organizations I've had the privilege to support.

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Get in Touch.

I'm looking forward to hearing from you.

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Thanks for your message! I'll be in touch with you shortly.

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